Websites come all shapes, sizes and colours and it seems that in today’s age every business has a website. This is because your website is in effect your virtual shop window or your virtual gallery of products and services that you offer. It is important if you are considering having a website designed and built that you consult with professionals like http://www.starwebinnovations.co.uk/ who are web designers in Reading. Web designers can advise you on a whole range of technical and design ideas and are able to ensure that you have a website that is fit for the purpose of your business.
Web design is an incredibly amazing world and here are a few facts that you may also find interesting.
Website users have really low attention spans and will often leave a website within as little as eight seconds if they either can’t find what they are looking for or if they find the design not to their liking. This therefore means getting your point across as soon as possible and as high up the page as you can, because eight seconds doesn’t give you a lot of scrolling time.
It’s all about mobile. Surveys that have been conducted suggest that around two-thirds of all website traffic comes from mobile phone web usage indicating that any websites produced need to be optimised for mobile phones.
Long paragraphs of text put off readers and so it can be better to have lists, bullet points or smaller snippets of text across the page, although you need to take into consideration any SEO and also, the location of the text in relation to the information and images on the rest of the page.
It is important to create a website which has content and is designed with the businesses target market in mind. There is no point in trying to create a website that appeals to everyone because the people that are most important to your business are your potential clients and customers. In order to be able to do this you need to know your client segment inside and out so that you can convey this across to your web designer.
In further research it was found that 44% of people will leave a website if they cannot find the company’s contact details. This is why you will often find that the contact details are included in the header on most website pages.
